WHISK is a hospitality-driven experiential design and marketing agency working between Biarritz, France and San Francisco. We design and produce brand experiences, product launches, and immersive corporate events for companies who care how a room feels.

WHISK creates experiential marketing and brand experiences: activations, product and campaign launches, corporate events, and hospitality programming for brands that care how a room feels.

What brands has WHISK worked with?

WHISK's past clients include Airbnb, Levi's, IDEO, Twitch, Index Ventures, Fritz Hansen, noma, and First Round Capital, across consumer brands, design, technology and streaming, venture capital, and hospitality.

Does WHISK produce brand activations and corporate events?

Yes. WHISK specializes in brand activations, product and campaign launches, and corporate events, all designed with the same editorial eye and hospitality WHISK brings to every project.

Where does WHISK work?

WHISK works between Biarritz, France and San Francisco, producing experiences across Europe and the United States.

What makes WHISK's approach different?

WHISK brings an outsider's editorial eye together with real, on-the-ground fluency in food and craft culture.

Who is Maggie Spicer?

Maggie Spicer is the founder of WHISK. She works across experience design, brand strategy, and hospitality, bringing a career spanning San Francisco, Tokyo, Copenhagen, and Paris.

How do I inquire about working with WHISK?

You can reach WHISK by emailing bonjour@whisksf.com or by phone at +1-415-971-6297 (US) or +33-6-31-96-80-10 (France). Projects are scoped individually.

FAQ | Explore Exclusive Experiences Today

Frequently Asked Questions

WHISK is a hospitality-driven experiential marketing agency working between Biarritz and San Francisco. We design and produce brand experiences — launches, activations, offsites, retreats, and dinners — where hospitality is the medium rather than the decoration. Past work includes Airbnb, Levi Strauss, IDEO, Twitch, Index Ventures, Fritz Hansen, noma, and First Round Capital.
Product launches and brand activations, executive offsites and team retreats, press and partner dinners, conference-adjacent hospitality (including F1 weekends), and multi-day programs on the French Basque coast. We handle concept, creative direction, venue and vendor sourcing, culinary programming, and on-site production.
Primarily the French Basque coast and the wider Nouvelle-Aquitaine region, plus the San Francisco Bay Area. We also produce events elsewhere in Europe and the US for existing clients.
Project budgets typically start around €7500 for a single activation or dinner, with multi-day programs and retreats scaling from there. We scope after a short discovery call.
Eight to twelve weeks is comfortable for a standard activation; peak season on the Basque coast (June–September) and event-anchored weekends like the F1 calendar should be locked three to six months out.
WHISK has led brand, launch, and hospitality design work across a range of concepts — including Kismet Comptoir (an épicerie fine and curated food shop), Mili Wine Bar (hospitality design, owner representation, launch, and PR), Baana (experience design, concept, launch strategy, and PR), and Frances (experience design, partnerships, PR, and brand strategy). WHISK has also produced curated dinners and pop-ups like the Secret Breakfast Society and Made In, plus brand launch and PR work for brands like Aplat, Open Standard, and Nisei.
Maggie Spicer is the founder of WHISK. She brings together a background in hospitality, experience design, philanthropic venture, and cultural programming across San Francisco, Tokyo, Copenhagen, and Paris. Her work has been featured in Fast Company, Eater, the San Francisco Chronicle, Edible SF, Drift, and Ambrosia, among other publications.
You can reach WHISK by emailing bonjour@whisksf.com or by phone at +1 415 971 6297 (US) or +33 (0)6 31 96 80 10 (France). Initial inquiries should include a brief description of what you're working on or planning, your timeline, and any specific destinations or scope in mind.

Frequently Asked Questions

What does WHISK do?

What kinds of events does WHISK produce?

Where does WHISK work?

How much does it cost to work with WHISK?

How far in advance should we book?

What kind of projects has WHISK worked on?

Who is Maggie Spicer?

How do I inquire about working with WHISK?